As of January 1, 2020, the California Consumer Protection Act (CCPA) is now in effect. If your team has already…
If you plan to run a sweepstakes, abbreviated sweepstakes rules are required for your campaign to be considered a legal…
NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. ODDS OF WINNING WILL…
Not all sweepstakes management companies were created equal. Choosing a sweepstakes company is not a decision that should be taken…
When you launch a sweepstakes, your sweepstakes rules are one of the most important elements. These rules outline the relationship…
When you write your sweepstakes rules, or the Official Rules, it’s customary to disclose the Approximate Retail Value (or “ARV)…
With the rise of social media in recent years, sweepstakes and contests have increasingly become an important tool for brands…
Getting your customers’ attention is a challenge and it feels like an even bigger one when you want to increase…
Your fans are the biggest asset your brand will ever have so it only makes sense to try to grow…
Running an Instagram contest is a great way to raise awareness about your brand on social media. However, Instagram has…
